Video production can be defined as the process in which a producer creates the video by capturing all the possible moving images and then creates a combination of all these images. He can also reduce the parts in a live production and post- production. In most of the cases the video that has been captured will be recorded on an electronic media platform such as a hard disk, tape and a solid state storage. It can also be disturbed electronically without having been recorded. It can be termed as an equivalent of the film making process. On a practical note, this video production process in an art and service of creating and delivering content in a product that is a finished video. This can also include various television programs, corporate, television commercials and wedding. A production can easily range in sizes from a family that has been making home movies with a prosumer camera recorder. Below there is some information on how this type of production is used on such a wide basis.
Video production for the internet
Many websites these days include videos. All these are not mainly necessarily produced online. However there are many tools for production that can allow the production of various videos without having to actually use a physical camera. The most important example is obviously YouTube’s video editor that can be used to create a video using a content that has been pre- existing.
This content is being used in an ever growing range of various contexts on the websites. There are various testimonial websites, help section, interviews, parodies, training demonstrations and various web presenters. Most of the internet marketing contents are made in good home based environments. Although, the businesses can also use the internet for the growing purpose of interacting with a huge base of audiences. The two main types of internet marketing videos are reference and transactional. Reference videos aim to keep the customer on that particular website and a transactional video aims to sell the product to a particular customer. These individual internet marketing videos are always produced in an in- house and also be various small media agencies. There are also various large volume videos that are produced by the big companies of media. It is one of the important things to remember.
The various different types of videos are corporate, television broadcast, event, explainer, marketing, real estate production and production for distant education.